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AFS is proud to be a sponsor of Promotion Optimization Institute (POI) Geneva 2015


AFS is proud to be a sponsor of POI Geneva Summit. We are looking forward to seeing clients and future clients at the event and share more insights about our “Closed-loop Sales and Trade Planning” platform. POI Geneva will take place on 12-13 May 2015 in Geneva – Switzerland.

The Promotion Optimization Institute (POI) brings together manufacturers, retailers, solution providers, analysts,academics and other industry leaders. Members of POI share cross-functional best practices in both structured and informal settings. Additionally, members benefit through our industry alliances and events, the CCM program, research, and the Promotional Collaboration Capability Matrix (PCCM). POI aims to instill a financial and metrics-based discipline not typically found with other trade groups. The goal of our innovative approach is collaborative promotion optimization. The focus is on the customer/shopper through sales, marketing, and merchandising strategies. Executive advisory boards keep us apprised of industry needs and help us provide desired outcomes for members, sponsors and academia.

If you are interested in Trade Promotion Optimization, Trade Promotion Management, Retail Execution, Integrated Business Planning: Sales, Customer, & the Supply Chain and more, you should definitely not miss this event.

If you want to reserve a time slot for a private discussion with us on the event, please send an email request to dusan.urban@www.afsi.com

Looking forward to meet you there!