“After intensive market research of TPM solutions, Materne has selected AFS TPM Retail tool to manage its trade planning and settlement,” said David Wang, Materne North America’s Director of IT. He continued, “Materne’s choice was based on AFS’s long track record and experience in the CPG industry, the richness of the functionality offered, ease of implementation, and strong user base and community. The solution will provide a single platform for trade visibility, drive spend efficiency, and speed up settlement.“
“GoGo squeeZ® reinvented the apple sauce category by looking at product use from a different perspective,” said Kurt Kaiser, Vice President of Business Development for AFS TPM Retail. He continued, “We are very excited to welcome such an innovative company to the AFS family. With AFS TPM Retail we are confident they will be able to look at trade spending, deductions, and customer profitability from new perspectives and drive inefficiency and waste out of the selling process.”
About Materne North America & GOGO SQUEEZ
Since 1998, GoGo squeeZ has been the leading squeezable, all natural, 100 percent fruit applesauce in a pouch. With over 2 billion innovative pouches sold to on-the-go families around the world, the team of responsible farmers, growers and employees take care in the products delivered to consumers and customers. GoGo squeeZ® is the perfect on-the-go snacking solution, featuring more than 20 SKUs of squeezable applesauce in a variety of flavors. Each GoGo squeeZ® pouch is crafted with the highest quality natural ingredients sure to suit the needs of both kids and grownups. For more information on GoGo squeeZ® and to purchase product collections visit gogosqueez.com.
About AFS TPM Retail
AFS TPM Retail is North America’s largest TPM community. We make consumer goods sales, finance, and operations professionals more efficient and arms them with the insights they need to drive better financial outcomes. More than 20,000 users across 120+ companies use AFS TPM Retail to manage all aspects of the trade planning process: objective setting, account planning, settlement, & analysis.
About AFS Technologies
AFS Technologies (AFS) is the leading provider of software solutions purpose-built for consumer goods companies. We are committed to generating improved outcomes at the point of purchase coupled with generating efficiencies in trade spend, retail execution and supply chain. With experience developed over its 31-year history, AFS serves more than 1,100 customers of all sizes in more than 50 countries around the world. The AFS products are innovative, configurable solutions that are proven to optimize your potential with automated processes, improved productivity and rapid time to value.